Apr. 26th, 2009

slipstreamsurfr: (4gr)
Seen the new AOPA save GA program with Harrison Ford?

http://www.gaservesamerica.com/

I've seen the ad on the website. Nicely done. Pulls some of right strings for folks.

Sometimes I think we need an I'm GA ad program, sort of like Microsoft's I'm a PC program. Showing everyday pilots. Everyone from the teens/college students, to the middle age pilot who would rather fly a plane than keep a boat. Folks who work a 9 to 5, or service industry, job who takes a plane out on the weekend. Students, learning to fly.

Show the crop dusters after a days spraying, show the Lifestar helicopter pilots, show the CFIs and their students, show your air patrol police. Leave out the fat cats for a change. The problem with picking people with recognizable names is that they are perceived wealthy.

It's a perception problem. The general public has a hard time believing that anyone can really afford/learn, to fly a light plane. I hear it all the time at the office, "How can you afford it? Isn't it REALLY expensive?"

Until we can find a way to combat that problem, we will always be marginalized by the public as rich fat cats who SHOULD be taxed.

That's my thoughts on it...
What do you guys think?

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